Murdoch On How to Get People to Pay for Content

In a video of an interview with his Fox Business Network, Rupert Murdoch, News Corp. Chairman discusses what he considers the future of media and the Company’s plan to charge for content. During the interview Mr. Murdoch said that in order to get people to pay for content online you simply “…turn them off. They’ve got to sign on. They give you their credit card number. And that’s it. And then you e-mail them and say you’re putting the price up or you’re taking it down or whatever.”

Click here to listen to the interview.

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